NCT05777486 Dietary and Cognitive Effects of Food Ads Posted by TikTok Influencers
| NCT ID | NCT05777486 |
| Status | Recruiting |
| Phase | — |
| Sponsor | NYU Langone Health |
| Condition | Calorie Consumption |
| Study Type | INTERVENTIONAL |
| Enrollment | 100 participants |
| Start Date | 2023-02-17 |
| Primary Completion | 2026-06-30 |
Eligibility & Interventions
Eligibility Fast-Check
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What to Expect as a Participant
You will actively receive the study intervention — which may be a drug, biologic, device, or procedure.
This trial targets 100 participants in total. It began in 2023-02-17 with a primary completion date of 2026-06-30.
⚠ This information is for research awareness only. Always consult your physician before joining any clinical trial. Participation is voluntary and you may withdraw at any time.
Brief Summary
Randomized and controlled experimental study to evaluate how influencer food ads on TikTok affect calorie purchases among youth (ages 10-13). Participants will be randomized to one of two conditions: (1) seeing an influencer with food or (2) seeing an influencer without food. Participants will complete a 15-minute survey in which they will be randomized to one of two conditions and view and rate TikTok influencer ads associated with their condition. Then they will complete a food purchasing task in which they will shop in an online store that will display six food items and six beverages. Finally, they will answer demographic questions (e.g., self-reported height and weight) and view a debriefing summary that describes the full purpose of the study.
Eligibility Criteria
Inclusion Criteria: * Participants must be 10-13 years old * Identify as only non-Latino White or only Black/African American * Report that they log into TikTok at least once daily * Read and speak English Exclusion Criteria: • Any criteria not met as listed above will bar an adolescent from participating in the study
Contact & Investigator
Marie Bragg, PhD
PRINCIPAL INVESTIGATOR
NYU Langone Health
Frequently Asked Questions
Who can join the NCT05777486 clinical trial?
This trial is open to participants of all sexes, aged 10 Years or older, up to 13 Years, studying Calorie Consumption. Full inclusion and exclusion criteria are listed in the Eligibility Criteria section. Always confirm your eligibility with the research team before applying.
Is NCT05777486 currently recruiting?
Yes, NCT05777486 is actively recruiting participants. Contact the research team at Zora.hall@nyulangone.org for enrollment information.
Where is the NCT05777486 trial being conducted?
This trial is being conducted at New York, United States.
Who is sponsoring the NCT05777486 clinical trial?
NCT05777486 is sponsored by NYU Langone Health. The principal investigator is Marie Bragg, PhD at NYU Langone Health. The trial plans to enroll 100 participants.